September 21, 2014

How Odie Helps You Design Awesome Workshops!


The other day my friend and colleague Evgueni Talal, a specialist in customer satisfaction, asked for feedback on a workshop he’s preparing for the Toastmasters Fall District Conference in Lyon.

This got me thinking about what makes workshops awesome. I noticed four recurring elements that make workshops memorable experiences. Remember Odie from Garfield? These are the ODIE elements of awesome workshops.


1. Original: How will the content be MINE?

When I began creating my conflict resolution seminars, I asked my friend and colleague, Florian Mueck, a public speaking and charismatic communication expert, for advice. Halfway through my first sentence, he said: “Stop! Don’t talk about someone else’s stuff. Present your own material.”

"Original" answers the question: What does the workshop offer that is uniquely mine that participants can get nowhere else? Evgueni has decided on something unique, to say the least. I won’t ruin the surprise, but be prepared to dance!!

This element avoids making the workshop merely a loudspeaker for other people’s material. Think about it:  Why would someone want go to a workshop to listen to you talk about someone else’s ideas?

But how can we be original when some of the material is not ours? Only you own the experience of the content. Share your personal experience and add value by making connections we haven’t heard of. What does networking have to do with dancing? I have no idea. Ask Evgueni!!


2. Doable: How will lives change?

The high applicability of the workshop to real life situations is crucial. "Doable" answers the questions: What will participants be capable of DOING when the workshop is over? What are the specific outcomes they can count on?

The answer to these questions begins with: By the end of the workshop participants will be able to do 1... 2... and 3... Once you’ve got the answers to this, design your workshop to make it happen.

What we avoid here are merely reflexive workshops that make us think about cool stuff but don’t equip us with the tools to change specific situations in our lives.


3. Interactive: How will they share the stage?

Workshops where the participants are the stars are always successful workshops. The interactive element answers the question: What exercises and activities will I include to involve the participants?

What we avoid here are passive workshops, where participants receive but do not give. Awesome workshops invite participants to share their knowledge and skills. This is what makes it a workshop instead of a lecture or a speech. 


4. Entertaining: How will they be fully engaged?

No one wants to deliver boring workshops. But some people do. Inspiring others with our enthusiasm is the name of the game. It's the greatest challenge we face.

Here are a few tips to make workshops more entertaining: tell stories, provide a form-like-handout with questions and blank slots to be filled throughout the workshop, and use examples that relate directly to your participants’ struggles.


Thank you Evgueni, for inspiring the topic for this post! Thank you Odie, for making the elements unforgettable: Original, Doable, Interactive and Entertaining!